Let’s say you conduct an audit of your existing social media content and find that on Twitter, posts with statistics get by far the most likes and retweets. What’s the BEST way for you to use this knowledge to inform your future social content plan?

–Let’s say you conduct an audit of your existing social media content and find that on Twitter, posts with statistics get by far the most likes and retweets. What’s the BEST way for you to use this knowledge to inform your future social content plan?–

–Plan to scale back on your statistics posts on Twitter to make room for other posts that might perform better.–

–Plan to publish the same number of statistics posts on Twitter each week as you are already, but remove other post types since they clearly aren’t performing as well.–

–Plan to dramatically increase the number of statistics posts on Twitter so that statistics posts comprise at least 80% of the feed.–

–Plan to experiment with publishing more statistics to Twitter and perhaps investing time in doing more original research you can pull stats from and publish to Twitter and other channels.–

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